Showing posts with label blogathon. Show all posts
Showing posts with label blogathon. Show all posts

Monday, May 31, 2010

Final Day of Blogathon 2010

Wow. I can't believe I have successfully posted every day during May for the Blogathon 2010. To be honest, I didn't think I was going to be able to do this. But I pushed forward and learned a lot as a result. The lessons I've learned in the last 31 days....

1. Every post does not have to be award winning quality. They can be short, brief, witty, fun. No matter what, they shouldn't just fill space, but they should add information to the conversation.

2. Picking a theme for a week's worth of posts can be an easy way to write often and develop a theme. Plus it means shorter posts, so readers are hopefully more likely to read the entire message. (For me, the niche writing posts were great and I plan on doing more such posts.)

3. Commenting on other blogs, or sharing posts, is a great way to get your voice out there and to continue the conversation with readers and fellow writers/bloggers/journalists.

4. I also realized that I see blogging as a conversation between the writer and the readers. This is something I'd always known and felt but never fully articulated until this month. And it seems to be a belief that not everyone shares or fully understands. Now, I want to write more about this in the weeks ahead.

5. I need to spice things up with more entertaining content, something more than just text. Video, pictures, whatever...

6. Pre-posting is the way to get content up on the weekends, and not have to think about it when away from the computer and taking time to disconnect.

7. There is just not enough time in the day to do everything and write everything I'd like to. (Not that I just learned that this month, but I saw it more clearly this month as I tried to view the other blogs contributing in the Blogathon and failed miserably.)

8. I also acknowledge that I don't think it is necessary to post daily. Although, I do want to post more frequently than I did the months before this Blogathon.

Monday, May 24, 2010

Haiku the day

I don't think I've written a Haiku since grade school. But for the May blogathoners, we are being challenged to write a Haiku today. Trying to get the syllables just write was a bigger challenge than I would have thought. You try it!

Click, clack of the keys
Typing my words into thought
Short, brief, to the point.

Friday, May 21, 2010

Changing your Niche

Here I have spent the week lauding the praises of the niche, something I don't think I truly even understood two years ago. So... now let's talk about changing yours.

I'm in the midst of drastically altering my writing focus, which is a difficult and challenging venture. Anyone who has found their interests and passions moving from one spectrum of the writing planet to the other understands what a huge endeavor this is. Moving from commercial real estate to fashion.. um, yeah. I suppose it could be said I'm creating a second niche.

Here's how I'm doing it: (To be honest, since I've never switched my niche before I can't vouch for the fool-proofness of this plan. It just makes logical sense to me.)
  1. Identify the new niche you'd like to pursue. This needs to be specific, as specific as possible.
  2. Look for opportunities to be published in this area. This will at times mean writing for free, starting a blog, or going out on a limb to pitch a publication.
  3. Find the ways your current niche and the one you'd like to have intersect. (For instance, I've written about new malls opening and the retailers looking to locate in the facility.)
  4. Don't neglect your niche area. By falling out of practice in your actual area of expertise you are closing the door to other opportunities that could be coming your way. And let's be honest, as a freelancer you can't shut the door on anything. Stay current. Read up. Take assignments.
  5. Read, read, and read some more on the area you want to focus on.
  6. Seek out the online community for that field. Interact with the key players - network. Learn the big facts, the interesting points, the must-know tidbits.
What else would you add to the list? Has anyone successfully switched niches? What worked for you?

Thursday, May 20, 2010

Learning to Love a Niche

When I first started writing about commercial real estate and other business-related topics I was excited just to have a job in the journalism field. I could have been happy writing weather reports or obits. But as the time went on and I realized I had thoroughly entrenched myself in this niche, I had a momentary panic attack.

I didn't like writing about commercial real estate. It was boring. What could I do? I spent a couple weeks miserable about the spot I found myself in. Then I spent a couple weeks trying to get out of it. I interviewed for a position as the assistant to an editor at a now defunct home-fashion magazine. When I finished the interview, the editor told me she loved my personality, drive and enthusiasm and unfortunately I was too overqualified for the position. I would be bored, she explained. I was distraught. (Although now I am grateful.)

After that I decided to man-up and give 110% to the job at hand. I poured myself into the niche. I researched the major players, the key words. I learned about cap rates and intermodal yards. I studied the supply-chain and REITs. And through all of this I discovered the areas that I actually love to write about.

I think in every niche, even the ones we aren't completely sold on, there are areas of interest, stories that will grip us and beg to be written. For instance, I love writing about new construction projects, mixed-use facilities and anything that is sustainable. True, there are still the stories that I have to make an effort to care about. But overall, the change in mindset has really helped me make this niche my own.

To make a niche your own you've got to become fully immersed in the topic. You've got to know the players, the events, the background. You've got to have the hunger to know more and the desire to research until you find the answers. You've got to rise above the initial dullness and find the interesting sidenotes or fun facts; besides it is usually this info that makes a story more exciting to read and write.

Tuesday, May 18, 2010

Guest Blogger: Steering Clear of the Niche

Today's post is part of the May Blogathon, in which bloggers trade posts write for another person's blog for the day. Rebecca Robinson is the guest blogger for Write Beyond today! As a fellow freelancer, she offers some pretty valid points about not wanting to box herself into a single niche, which is a pretty timely post considering this week I'm blogging about a journalist's niche.

When I saw Katie’s tweet (@hinder) last week about needing a Blogathon guest poster, I jumped on it, admittedly because I wanted to snap up anyone as quickly as I could regardless of whether it would be a good fit.

(Call it Needy Freelancer Syndrome: the tendency to grab anything that comes your way and treat it as if it’s the key to your salvation, even after you realize that a 400-words-for-$15 article on joint mobilization won’t buy you happiness, fame or fortune…or even pay your water bill.)

Once I took a closer look, though, I realized that Katie’s blog Write Beyond the Cubicle was the ideal place for me to guest post, particularly during her “know your niche” week. You see, I am the consummate generalist. Homelessness? I write about that. Faith communities? Heck yes! Social entrepreneurs, cops, performance artists, sex workers? Lemme at ‘em!

What I love most about journalism is being able to tell so many different stories, to immerse myself in so many different realities and do my best to portray those realities to readers, finding the common thread that ties their life experience to that of someone whose world may be completely different than their own. It makes my life richer, and pushes me far beyond my comfort zone, whether I’m digesting wonky data or reporting in the field, into places that are unfamiliar, surprising, and sometimes downright scary.

I like to think I’ve had modest success in my three-plus years of journalism (a little under a year as a staff writer at a Vermont daily newspaper, a little over two as a freelance writer and editor in Portland, Oregon). But every day I hear that I would do better if I picked a niche and stuck with it. It’s key to building a coherent brand! It’s the only way you’ll ever make money!

These are valid arguments that are impossible to ignore, given their ubiquity on blogs and on the “future of news” lecture circuit. But for someone who’s not only interested in damn near everything but also relishes the challenge of absorbing new knowledge and communicating it coherently to the public, niche-ifying seems limiting.

I fully accept that this view may spring from my complete inability (or unwillingness?) to choose a path and stick to it, or a stubborn refusal to accept that my chosen profession is changing in ways that don’t necessarily align with my particular passions. But part of me genuinely believes that a journalist can build a brand through producing a body of high-quality but varied work instead of becoming the go-to authority on all things X.

But enough about me…what do you think? Comment away; I eagerly await your wisdom. (Or your rants. Those are fun too.)
- - - - - - - - -
Rebecca Robinson is a freelance writer and editor driven by insatiable curiosity and a passion for storytelling. (She’s also a fan of muckraking, wonkery, and keeping ‘em honest.) Her work has appeared in numerous print and online publications, including the Oregonian, Street Roots, Willamette Week, and Dowser.org. Got a story? Get in touch: Rebecca.michelle.robinson@gmail.com.

Also, check out my post on Rebecca's blog. It's all about being aware of the niche you are creating with internships and early career jobs.

Tuesday, May 11, 2010

Sites I Visit Daily

In keeping with yesterday's blogs I love post... I thought I'd highlight the sites I visit daily for work and for fun.

Google News - True it is full of a lot of random articles and stuff that is pointless. But I love that it highlights the top stories all on one page so I can see what's what in a minute's scrolling time.

Yahoo - Ok, only for email do I venture here. I think the stories featured on the site are usually superfluous fluff and a waste of time. (Although I do like the games on yahoo.)

Independent Fashion Bloggers (IFB) - This is the go-to place for fashion bloggers to get tips on their skills, the latest news and experience community.

MapMyRun - The best site I've found to track my daily runs around town. It's great to both plot a run and track where you've gone.

Mashable - The most current and interesting Social Media guide with frequent updates and a wide variety of content.

Facebook - True life, I've been a member since its first year. Do I get a reward for that? I also keep this to friends and family members and steer the business connections elsewhere.

LinkedIn - Professional facebook. I find the groups to be the most fruitful and interesting aspect of the site. My profile.

Blogger - Obviously between Write Beyond and ModlyChic I'm on blogger a good portion of the day. Plus I follow a number of blogs this way.

Media outlets I read/skim daily: NYTimes, BBC, St. Louis Post Dispatch, CNN, Crain's Chicago Business

Monday, May 10, 2010

Blogs I Love

As a May Blogathon 2010 participant, today I'm writing about my five favorite blogs. We're all trying to blog about this topic for the day. (More details and the blogs involved can be found here.)

My list of blogs is a strange one. Since I keep both this blog about freelancing and a personal fashion diary blog; and since I write about lifestyle trends and commercial real estate; and since I am working on penning a young adult novel. So the blogs I read daily are as diverse as my areas of interest. Here's what I've got bookmarked....

This Is Glamorous
. Honestly one of the most beautiful blogs I have ever stumbled across. The pictures are visually stunning. It's totally eye candy.

Book Ends. An honest and often in-your-face approach to getting published written by a literary agent. The blog offers helpful advice on query letters, manuscripts, e-mail communications, plots, characters, hooks... pretty much everything needed for writing a killer story and getting it published.

Tatertots and Jello. True, I am not a mother. But this mom's blog is the practical woman's guide to stylish motherhood and DIY projects. I've gotten a number of great craft ideas from skimming her posts.

Keiko Lynn. Maybe it's her clothing designs or maybe it's just the pretty backdrops she catches in her photos. Whatever it is I love looking at this blog. For me visually pleasing blogs are the key to attracting and keeping readers.

Nathan Bransford. The guy I'd like to be my literary agent. He's professional, thoughtful and funny on his blog. Plus he's all about helping aspiring authors to get published.

What I Wore. I stumbled upon this blog about 16 months ago. After looking at her daily posts for more than three months I started thinking I could do something similar. So, she's the inspiration for my own fashion blog, ModlyChic.

Kendi Everyday. Yes, another fashion blog. But Kendi just completed a personal challenge to remix the same clothing outfits into 30 different outfits to be worn for 30 days. I watched the daily posts and was uber-inspired by her combinations and creativity.

Nicholas Kristof. Can I count his NYT column as a blog? Not really, but I am going to anyway. When I worked at the NYT after college I had the opportunity to interact with Kristof a number of times. He struck me as a down-to-earth reporter who honestly cared deeply about the subjects he wrote about. If only every columnist was concerned with things that really matter in this world.

FishbowlNY. When I worked in New York I honestly read this MediaBistro blog first thing every morning. You want to know about the journalism scene in the Big Apple? Here's where you get the skinny on everyone. Now I skim it occasionally just for fun.

Sunday, May 2, 2010

Yes, I'm a blogger

Hi. I'm KT and I'm a blogger. Ok, I'm more than a passive blogger (even if it's hard to tell from the sporadic Write Beyond posts). I actually make money from blogging. Try explaining that to someone who isn't up on new media and it's like talking a foreign language.

"What do you do for a living?"
"I write for several different blogs."
"Uh, huh. And what do you really do?"
"Um... I blog, you know about fashion, technology, pop culture, freelance writing, whatever."
"So you write? You're a journalist?"
"Yeah, I supposed you could say that since I went to school for journalism. And I write actual news pieces from time to time but I mostly blog now."
"I can't believe people pay you to do that. It takes no brains or effort to just write out your opinion."

Excuse me?! While everyone can physically write, it takes talent to craft words. And to make a blog successful it is not just a matter of putting your opinion down for others to potentially maybe read. A blogger needs to create conversation. She needs to entice readers back. She needs to draw new eyes to the site. It is not just as simple as filling a page in an 8th-grade diary. This is actual work.

Saturday, May 1, 2010

May Blogathon 2010

Last year I participated in the May Blogathon coordinated by Michelle Rafter. The experience was great and taught me a number of positive things about the art of blogging. I managed to write 27 posts during May 2009. But things got crazy, I took on some new freelancing jobs and I started a fashion blog, so Write Beyond often fell to the side.

Now that it's May again, I'm ready to re-start my frequent posts and do so with the encouragement and help of roughly 100 other bloggers. (Learn more here.) So in the weeks ahead I'll be attempting to write a daily post on the freelance and journalism industries. I'm geared up, I'm making a calendar of posts, and I plan to pre-write posts for the weekends so I don't skip days.

Good luck to all the other bloggers! I can't wait to read what you all have to say. (And although I am not entering my fashion blog in the Blogathon list, I'll also attempt to post daily to ModlyChic as well.)